new product development
the problem
You’re nearly there. You’ve done the research, designed the product, created the brand and configured production. Now it’s time to see what the market really thinks of it, with a test market launch.
However, doing that cost effectively in Ireland is made difficult by the cost of producing high end packaging for a short production run.
To give the product its best chance of success, you want it to look great – foil blocking, spot varnish, embossing, window patching – but the set-up for that is costly and the cost per pack isn’t pretty.
However, doing that cost effectively in Ireland is made difficult by the cost of producing high end packaging for a short production run.
To give the product its best chance of success, you want it to look great – foil blocking, spot varnish, embossing, window patching – but the set-up for that is costly and the cost per pack isn’t pretty.
the solution
The solution is Inkspot.
We will partner with you to keep your new product development costs down so that you can achieve a successful test of your product.
We will partner with you to keep your new product development costs down so that you can achieve a successful test of your product.
OUR PARTNERSHIP APPROACH TO NPD
The earlier you talk to us in the process the better. We will talk you through your print options for each stage of the process. What we know will work best, having been through it all before. This can deliver you the best print solution for your test phase and beyond. We will work up mock-ups for you to keep your team on the same page throughout.
And we will be sensible about pricing, because we see the bigger picture.
And we will be sensible about pricing, because we see the bigger picture.
3 Good Reasons to partner with inkspot for npd
1. Experience
We have the experience of working with very many brands in launching their test products. The secret is to talk to us early so that our experience can inform your packaging design in the first place.
2. Equipment
We have all the finishing equipment in-house – which means we have control over cost and turnaround time.
3. Partnership Approach
We have the appetite to partner with you for the test so that you get the benefit of a top-class finish at a cost per unit that works.
We have the experience of working with very many brands in launching their test products. The secret is to talk to us early so that our experience can inform your packaging design in the first place.
2. Equipment
We have all the finishing equipment in-house – which means we have control over cost and turnaround time.
- Spot Varnish
- Foil Blocking
- Embossing
- Window patching
3. Partnership Approach
We have the appetite to partner with you for the test so that you get the benefit of a top-class finish at a cost per unit that works.
Mock-up and finished product for Kevin Dundon's Loaf Cakes for SuperValu including window patches and foil blocking.